Nov
09
2009
com
3

Starbucks might be changing it up a little…

new starbucks

Somewhere in London, the people at Starbucks decided to redesign one of their billion shops. Apparently they’re testing out a new old design. They brought back they’re old logo and put in a new interior and created the perfect coffee shop. 

This store is a concept and Starbucks is testing out they’re redesign. They’ve brought out the old manual coffee makers and reverted back to something more retro and down to earth. I personally dislike Starbucks stores and usually get my coffee to go but if this new makeover takes the world over I’ll definitely reconsider.

Looks like something the Friends’ gang would chill in.

Source (pics, article) PSFK.com

More pictures. Click here.

seating

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Written by Ali Q in: Concepts,Food & Drink | Tags: , ,
Oct
28
2009
com
6

The Evolution of Coffee: Before and After

Just recently a professor of mine brought to my attention the amazing evolution of coffee. Not the coffee it self but the way it’s served really. 

Figure A

Figure A

Back in the pre-Starbucks-ian era when diners served the best brew (of coffee) and little coffee shops were nothing but little. Coffee was served in a mug; a ceramic container with no lid and a little ring on the side for your finger(s) we call a holder. When you start to sip on your coffee not only could you see it but you can also smell the warm aroma of the roasted coffee beans. Back then when you think warm black coffee, you think mug. An example can be seen in Figure A.

 

Figure B

Figure B

 

Today however, in the AS or Anno Starbucks (after Starbucks) era the way coffee is being served has simply evolved into something very different. It seems that people have forgotten all about those wonderful, lidless ceramic mugs with the ring for your fingers on the side. But instead people have stopped using the mug in favor of the “ceramicless” and “ringless” paper cup (with or without the sleeve). Not only that but when you sip on your overpriced black coffee you smell the plastic lid which smells like…plastic; instead of the amazing aroma of the coffee you’re drinking. Basically, if you tell someone to draw a warm cup of coffee, most likely they’ll draw you an ugly ringless paper cup from Starbucks with a lid on it. Figure B is an excellent example of what I’m talking about.

So next time you sip on your Chai Tea (which is basically tea said twice in two different languages) or on your Cafe au Lait which is coffee with milk think about this. Just take a second, stop and just think about how much better the world would be if coffee was still served in a mug.

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Written by Ali Q in: Randomness | Tags: ,

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